- Well-known American radio and TV broadcaster Storme Warren signed to produce unique country music content featuring unedited interviews with top performers
- WhereverTV’s free app works with iOS, Android devices to cover full spectrum of mobile consumer needs, in addition to streaming to desktop or laptop computers
- Worldwide streaming OTT (over-the-top) industry projected to grow at 17.2 percent CAGR, reaching $62 billion by 2020
- Global adoption of OTT content devices offers fresh revenue streams for WhereverTV, which currently broadcasts over 125 live channels
WhereverTV Broadcasting Corp. (OTCQB: TVTV) is a next-generation OTT (over-the-top) television subscription service that manages livestream broadcast programming rights across multiple devices, geographies and languages. WhereverTV’s prepaid, no-contract, subscription television services are delivered to a variety of devices including AppleTV, Amazon Fire TV Stick, Google Chromecast, smartphones, Tablet PCs, streaming media players, computers and connected TVs.
WhereverTV’s OTT Broadcast platform is quickly adopting the mantra of “If you provide it, they will come,” with the addition of American radio and TV broadcaster Storme Warren to its exciting programming lineup. Best known as the host of “The Storme Warren Morning Show” on SiriusXM’s “The Highway”, Warren will create new content for WhereverTV’s growing audience of country music fans. Storme’s first OTT platform-based channel, to be available within 60 days, will be titled “StormeTV” and feature a program called “Storme Confidential” that offers unedited, unscripted interviews with some of country music’s top performers and stars (http://nnw.fm/Hzy3N).
WhereverTV’s format allows Warren to get deeply involved with his guests without the worry of time segmented restrictions placed by other platforms. His first episodes will feature Tracy Lawrence, Shane McAnally, Darryl Worley and Kip Moore. Storme’s first season has slated 10 episodes with some of country music’s biggest names.
“We are so excited to have such a consummate and highly regarded professional in the eyes of his peers, bring his unique talents to WhereverTV and WhereverTV Country,” Edward D. Ciofani, CEO of WhereverTV, stated in a news release. “Our goal is to create unique content that is exclusive to WhereverTV customers.”
The growing worldwide adoption of OTT devices and services is enhanced with innovative technologies and personalized experiences, which translates to fresh revenue streams for providers. WhereverTV’s patented Interactive Program Guide (IPG) technology currently handles over 125 live channels that are broadcasted securely over the Internet to any Internet-enabled device anywhere in the world.
The North America regional market accounted for the largest revenue share of the global $35 billion OTT devices and services market in 2016 and is expected to retain its dominance, according to a report by Grand View Research (http://nnw.fm/Kx094). The rapid adoption of OTT across the U.S. is supported by various factors, such as increased broadband penetration, the success of Netflix in the regional market, higher levels of disposable income and consumer willingness to pay for the content. The American TV viewer, on average, streams content on a TV set 2.5 days per week, with revenue projected to skyrocket for over-the-top content, Statista reports (http://nnw.fm/WP9ok). OTT access revenue in the U.S. is projected to increase from $11.9 billion in 2017 to $27.6 billion in 2020, Statista’s report states.
WhereverTV is carving a path in this lucrative market, which provides a cost-effective and economical way of transmitting content via any Internet-enabled device, as Ciofani detailed during an interview with NetworkNewsAudio (http://nnw.fm/g62YG). WhereverTV’s advantage over its competitors is the company’s patented IPG OTT platform, designed to allow customers to access WhereverTV content across the globe based on content digital rights management agreements.
Creating original content and deepening its expansion into the music industry is a key goal for WhereverTV and its experienced leadership team. Based in Fort Myers, Florida, WhereverTV’s strategy is to increase revenue-generating subscriptions – such as the revenue sharing and brand ambassador agreements signed with Storme Warren – that are desirable to consumers and deliverable anywhere a device can connect to the Internet.
For more information, visit the company’s website at www.Wherever.tv
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