The Social Media Strategies Summit for Public Agencies & Government Organizations will be held on December 10-12, 2024, as a virtual conference. Executives and professionals managing social media channels of their public and government agencies are invited to attend the event.
SMSS is a networking platform that focuses on a niche audience of decision-makers, influencers, marketers, and professionals from the social media spectrum. Digital marketing experts and professionals will share effective tips and time-tested strategies for engagement with a targeted audience.
The event will commence on December 10 with a pre-summit workshop that will be conducted by experts who will discuss all aspects of social media marketing. The summit will be held on December 11-12, 2024, with live streaming sessions, 30-minute talks and panels, along with a 15-minute Q & A session among the speakers and the audience.
Experts hosting the panels and speaker sessions will discuss several important topics that impact the agency’s social media outreach, including ways of overcoming barriers to make decisions based on the audience’s feedback, and how to run successful social media campaigns on tight budgets.
During the panel discussions, the audience can ask direct questions about particular challenges regarding social media marketing and learn ways to balance their professional and personal messaging. One of the sessions is dedicated to Canva, a versatile and user-friendly graphic design platform used for creating stunning visual content without requiring professional design knowledge.
Attendees will also learn insights into leveraging social media platforms to increase their organization’s reach, reputation and engagement with their target audience. They can share experiences and knowledge with peers attending the event. Respected professionals of the social media marketing realm will share actual case studies and discuss the most effective strategies to enable marketers to humanize their agency and build trust.
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