- Strategic decision to achieve differentiation leads to Blue Ocean opportunity
- Providing pathways to wealth for entrepreneurs
- Corporate expansion to accommodate international growth
With established roots in the travel industry, Sharing Services, Inc. (OTC: SHRV) sought out a better way to lower costs and achieve differentiation. Rather than employing the highly competitive and exceptionally costly advertising campaigns run by scores of travel companies, Sharing Services aligned innovation with utility, price and cost positions to create uncontested market space and make competition irrelevant. This bold ‘Blue Ocean Strategy’ has engendered a paradigm shift – not just in travel, but across a broad swath of home-based entrepreneurship.
Now a diversified holdings company with global reach, Sharing Services owns, operates or controls interest in a variety of companies specializing in direct selling, and it is re-shaping how entrepreneurs succeed. Sharing Services’ complementary companies either sell products to the consumer directly through independent representatives or offer services that range from travel benefits to health and wellness, energy, technology, insurance services, training and media.
Sharing Services is nurturing a growing international network of home-based entrepreneurs, called ‘Elepreneurs’, that share the company’s collective products and services. The company’s first convention in Dallas attracted participants from the U.S., Canada, Mexico, Singapore and Hong Kong. These legions of home-based entrepreneurs are engaged and excited because of the broad range of beneficial products and services and the boundless opportunities of the program.
Sharing Services provides wholesale travel opportunities and programs that empower families to vacation more often and at a much lower cost. To enhance overall wellbeing, the company provides popular health and wellness products. Sharing Services also offers a vast array of insurance benefits ranging from auto, home and life to health care discounts. The company delivers financial benefits and rewards opportunities through its unique compensation and reward programs, creating pathways to wealth for its entrepreneurs. Sharing Services supports its entrepreneurs and reinforces its message through live seminars and training events, elevating the skills and knowledge of entrepreneurs.
To facilitate its global designs, Sharing Services recently expanded its corporate footprint and moved to a 10,000 square foot facility in Plano, Texas. The new corporate facilities provide the needed space for a growing customer service department and product fulfillment, as well as opportunity and training rooms. The company also recently signed a joint venture agreement to expand its brand and market its products throughout Asia.
Blue Ocean Strategy asserts that companies can succeed by creating ‘blue oceans’ of uncontested market space, as opposed to ‘red oceans’ where competitors bloody the water in a fight for dominance. By making calculated and strategic decisions to achieve differentiation, companies can create a surge in value for buyers and employees while unlocking vast new demand and making competition irrelevant. Leaning on these guiding principles, Sharing Services may be on the cusp of a Blue Ocean tsunami.
For more information, visit the company’s website at www.SharingServicesInc.com, or contact Investor Relations directly at 714-203-6717.
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