- Renewable textile innovator Coyuchi Inc. is dedicated to making luxury sustainable practice products a central part of the home living design industry
- Coyuchi’s President and CEO Eileen Mockus recently participated in a Bell2Bell podcast interview to discuss company achievements during 2022 and plans for 2023
- Coyuchi to introduce two new products in 2023 that will use cotton the company helped grow last year through a California farm focused on soil biodiversity and renewable practices
- The company’s Reg A+ investment offering, that was announced in August, already topped $1 million milestone in December
Organic luxury bed, bath, and apparel product innovator Coyuchi is celebrating the company’s new impetus for product category development and marketing thanks to enthusiasm for its Regulation A+ offering announced in August.
“One of the first use of funds that we kicked off at the end of 2022 was opening a second retail location here in Palo Alto, Calif. … That store launched just before all of the holiday selling kicked in along about mid-November and (we’re) still focusing on how do we enhance that customer experience,” company President and CEO Eileen Mockus said during a recent interview for InvestorBrandNetwork’s The Bell2Bell Podcast.
“Other things that we are working on, and we’ll have more of this coming in 2023, is looking at brand partnerships,” Mockus said. “We’re really interested in partnerships with other retailers. Seventy percent of bedding purchases are made through department stores. We’re an online business and we want to show up with other retailers.”
Those partnership goals include introducing Coyuchi’s lineup of sustainable living designs to the hospitality industry, she said.
Coyuchi has led the home industry in luxury organic textiles that have a small impact on the earth’s climate for over 30 years.
The company is pledging itself to achieve net zero emissions by 2025 and net positive emissions by 2030, and last year it announced the creation of a council of leaders with experience in the fashion, regenerative agriculture and sustainability industries to further realize its commitment.
“The complexities of the textiles supply chain do not allow for us to work alone, and when we launched our first circular product in 2020, we recognized the true value of our network in the battle against climate change,” Mockus stated at the time (https://nnw.fm/1ZEgT).
As examples, Mockus noted the company’s collaboration with vendors who recycle the water in their textile processing operations and cotton growers who use renewable agriculture practices.
“(I’m) happy to share in 2022 (we) worked with a group called C4, which is the California Cotton and Climate Coalition, and grew some cotton on a farm in California, and had some great partners for that project … all looking for ways to increase biodiversity of the soil,” Mockus told Bell2Bell. “We took the cotton from that project and are launching two new products in 2023 that will use that cotton in the finished product from Coyuchi.”
Coyuchi’s original founder established the company’s goal to introduce organic cotton to the home goods sector of the textile industry, and the company has taken to heart its mission of using organic products that people will enjoy using at home, Mockus said.
The company’s net income grew 26 percent YOY between 2020 and 2021, according to an audited financial statement the company released earlier (https://nnw.fm/Ew1Xx). The company indicated it had a return customer rate of 35 percent over 24 months, and Mockus said those returning customers were also a large part of the reason its Reg A+ offering was able to top the $1 million milestone by December 2022.
For more information, visit the company’s website at www.Coyuchi.com.
NOTE TO INVESTORS: The latest news and updates relating to Coyuchi are available in the company’s newsroom at https://nnw.fm/COYU
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