Get those engines revving and join HODL Rally as it cruises through eight European cities, plugging the virtues of blockchain. The brainchild of Virtue Nightingale, a British entrepreneur with a penchant for things linear, HODL Rally brings together his twin loves of automobiles and blockchain. He is putting on the promotional parade of 100 supercars to educate, inspire and raise awareness of the importance of blockchain technologies. The rally will be punctuated with a series of social events that include 32 models parading contemporary couture by Adam Saaks, a James Bond black tie poker tournament and cocktail event at Monte Carlo Casino in Monaco, and a VIP super yacht party.
Despite its flair, the HODL Rally is not just for the rich and famous, nor is it exclusively for pros. Linking blockchain innovators with motor merriment is meant to attract a wider demographic and facilitate mass adoption of the technology. On Saturday, June 29, the event gets going with press and paparazzi at Pall Mall in central London before setting out the following day for continental Europe. The 100-car cavalcade will meander through Paris, Geneva, Monaco, Barcelona, Valencia and Denia, before concluding on the sunny Mediterranean island of Ibiza. During its eight days on the road, the cruising caravan will cover 1,800 miles and cross the borders of five countries, demonstrating that blockchain is truly borderless.
Day One of the rally starts in London and ends in Paris with a club takeover. On Day Two, the road leads to Geneva for a crypto community meetup, which will be followed the next day by a cruise to Monaco for the Nikki Beach takeover and poker tournament. Days 4-6 are scheduled for stopovers in Barcelona, including the Barcelona Blockchain Summit and Fourth of July celebrations at the W Hotel. On Day 7, it’s on to Valencia for bullfighting. The day after, the event culminates in Ibiza with a fashion show and VIP yacht party. Who would have thought that blockchain could be so much fun?
For more information, visit the event’s website at www.HODLRally.com
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