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Bragg Gaming Group Inc. (TSX.V: BRAG) (OTCQX: BRGGF) Launches into U.S. Market with Western New York Agreement

  • Bragg Gaming Group is a betting platform innovator that specializes in identifying online gaming opportunities with a focus on both B2B and B2C companies
  • Bragg recently announced that it will partner with sports betting provider Kambi Group to serve the sportsbook and eventual online gaming needs of the Seneca Gaming Corp. in the Buffalo-Niagara tourism-heavy region of Western New York
  • Bragg reported C$18 million in revenues during the first six months of 2019 and anticipates record revenue growth of over 25 percent during the third quarter

Budding betting platform innovator Bragg Gaming Group Inc. (TSX.V: BRAG) (OTCQX: BRGGF) has announced its first foray into the U.S. gaming market with a significant three-partner agreement that leverages Bragg’s world-class casino services and player account management (PAM) system for a planned sportsbook and online gaming operation in the tourism-heavy Niagara region of Western New York.

The agreement (http://nnw.fm/wB68k), announced November 5, subject to regulatory approval, teams the gaming platform of Bragg subsidiary ORYX Gaming with the on-property sports wagering portfolio of global sports betting provider Kambi Group plc and the three Class III brick-and-mortar casinos operated by Seneca Gaming Corp. at Niagara Falls, Buffalo and Salamanca (Allegany Indian Reservation), New York.

According to the announcement, Seneca Resorts & Casinos, which recently became the exclusive casino partner of the Buffalo Bills, will now begin the roll-out of on-property sportsbooks, enabling all three casinos to offer sports betting before the end of the year.

Bragg and Kambi also expect to launch online and mobile sports wagering and casino gaming through the Seneca network once New York approves those products and grants the necessary regulatory clearance. Sportsbooks are a fledgling industry in New York, approved in 2013 and only just beginning to open this summer at upstate tribal and commercial facilities (http://nnw.fm/nSu1p). Statewide access through mobile operations remains elusive at the present, although a legislative bill currently in motion seeks to change the dynamic to prevent New York resident sports gaming dollars from flowing out to New Jersey (http://nnw.fm/JgKe7).

“The agreement with Bragg and Kambi is a huge win for our customers,” Seneca Gaming Corp. President and CEO Holly Gagnon stated in a news release. “Providing access to sports betting has been something that our customers have long looked forward to, and Bragg’s world-class casino and player account management services, together with Kambi’s market-leading sports wagering products, will create a fantastic customer experience that we can’t wait to offer.”

Bragg is a next-generation gaming group with cutting-edge technology, leading brands and global management expertise. Bragg’s ORYX Gaming subsidiary was acquired last year, providing the company with an innovative B2B i-gaming technology platform and casino content aggregator licensed internationally to provide turnkey solutions in Malta, Schleswig Holstein, Spain, Romania, Colombia, Croatia, Serbia, Gibraltar, UK and Slovenia.

The company acquired GIVEMESPORT, a next-generation sports media company with the largest single sports publisher Facebook page in the world, in 2017. GIVEMESPORT has over 26 million fans and generates over 3.6 billion impressions, reaching over 138 million unique users per month on Facebook alone.

For the six months ended June 30, Bragg reported revenues of C$18 million, with a gross profit (excluding depreciation and amortization) of $8.3 million (http://nnw.fm/5WJnG). The company announced last month that it is anticipating record revenue growth during the third quarter, which it will discuss during the company’s third quarter 2019 conference call on Nov. 12 (http://nnw.fm/9fc0P).

“We expect to achieve Q3 2019 revenue growth of over 25 per cent against the same period last year and sequential revenue growth of over 10 per cent,” Bragg CEO Dominic Mansour stated in a news release. “Year-to-date, revenue is up over 35 per cent from the first nine months of 2018. In addition, September was our best month since Bragg’s inception with average daily volume through our aggregator platform hitting record numbers.”

For more information, visit the company’s website at www.Bragg.games

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