Premium e-liquid retailer AVAIL Vapor today announced that it has donated over 5,000 masks to the Virginia Department of Emergency Management to help medical professionals on the front lines protect themselves. The idea for the donation, comprised of 3,500 surgical masks and 2,135 N95 respirator masks, came about a few months ago when the initial COVID-19 outbreak occurred, and AVAIL employees heard about the shortage of masks in China. AVAIL employees wanted to support the many Chinese suppliers the company works with during their time of need, so they donated thousands of masks. Now that the United States is experiencing a shortage in masks, the Chinese colleagues have returned the favor and shipped thousands of masks to AVAIL headquarters for employees and health care workers. The company has also implemented new programs to help its customers during this unprecedented time, including call-ahead and curbside pickup at all retail locations and a promotion for eligible individuals to make a one-time purchase of select e-liquids for a penny ($0.01 transactional fee plus applicable taxes). Per the release, AVAIL is committed to compensating its staff for work time lost due to COVID-19 or influenza. The company is also providing a special employee assistance fund dedicated to supporting AVAIL staff in the event of personal and family hardships. CEO and chairman James Xu donates 100% of his salary to support the fund, which has helped 90 AVAIL employees since 2018. Employees can apply through the Xu Fund for further financial assistance. “To be successful, our business has always been highly collaborative with global partners,” AVAIL CEO and chairman James Xu stated in the news release. “To see our employees proactively answer a need for their Chinese counterparts was special. Now we are so grateful to our Chinese friends for helping us defend our citizens in this pandemic.”
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About AVAIL
Richmond, Virginia-based AVAIL is a premium retailer that offers a broad array of products online and in its 99 stores across 12 states. The company delivers on the promise of quality and transparency. Information on AVAIL products is available through its retail stores and on the web at www.AVAILVapor.com.
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