Amazon.com (NASDAQ: AMZN) is making a strategic move into satellite connectivity with its approximately $11.6 billion acquisition of Globalstar, positioning the deal as a direct challenge to SpaceX’s Starlink while securing critical direct-to-device capabilities and a key partnership with Apple, according to a report from Channelchek. The acquisition provides Amazon with valuable spectrum licenses and satellite infrastructure that would be difficult to replicate, enabling plans for a direct-to-device network by 2028, while also establishing Amazon as a potential backend connectivity provider for Apple’s ecosystem, as the transaction highlights intensifying competition in the low-Earth orbit satellite market and a broader push to control next-generation global connectivity infrastructure.
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