The Alkaline Water Company (NASDAQ: WTER) (CSE: WTER), the country’s largest independent alkaline water company, has teamed up again with Barstool Sports, a series of network podcasts. As part of the brand partnership, WTER’s A88CBD(TM) line will be featured on eight network podcasts, including Short Porch and Section 10; the brand will also be featured on the social media accounts related to the respective podcasts. WTER’s A88CBD brand sources, produces and refines industry-leading CBD (“CBD”) (cannabidiol) commodities designed to enrich the daily wellness routines of their customers. WTER is committed to creating quality, hemp-derived CBD products, with CBD sourced from hemp that is lawfully grown and processed within the United States. The partnership between the two companies kicked off in April and included five shows that ran through May 2; the most recent announcement expands the dates from May 12 through June 17 and includes eight shows. Barstool Sports shows, including Short Porch, Section 10, and the other franchises, can be found on Spotify, Apple Podcast App, Google Play Store and more. “We are thrilled that our A88CBD product line is being featured on a number of the Barstool Sports franchises,” said The Alkaline Water Company president and CEO Ricky Wright in the press release. “Barstool Sports has a large, engaged audience across their platforms, which is perfect for us to continue to raise brand awareness.”
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About The Alkaline Water Company Inc.
Founded in 2012, The Alkaline Water Company is headquartered in Scottsdale, Arizona. WTER’s flagship product, Alkaline88(R), is a leading premier alkaline water brand available in bulk and single-serve sizes along with eco-friendly aluminum packaging options. With its innovative, state-of-the-art proprietary electrolysis process, Alkaline88 delivers perfect 8.8 pH-balanced alkaline drinking water with trace minerals and electrolytes and boasts the company’s trademarked Clean Beverage label. Quickly being recognized as a growing lifestyle brand, Alkaline88 launched A88 Infused(TM) in 2019 to meet consumer demand for flavor-infused products. A88 Infused flavored water is available in six unique all-natural flavors, with new flavors coming soon. Additionally, in 2020, the company launched A88 Infused Beverage Division Inc., which includes the WTER’s CBD water and flavor-infused water. For the company’s topical and ingestible offerings, A88 Infused Products Inc. includes both the company’s lab-tested, full-spectrum hemp salves, balms, lotions, essential oils and bath salts, along with broad-spectrum hemp, powder packs, oil tinctures, capsules and gummies. For more information about the company, visit www.TheAlkalineWaterCo.com.
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