Splash Beverage Group (NYSE American: SBEV), a portfolio company of leading beverage brands, today announced that it has integrated Oracle’s NetSuite software into its Qplash ecommerce sales and distribution platform. The integration has worked to fully automate the platform’s systems from order to shipment. “We are building out Qplash with best-in-class systems that enable us to optimize margins and accelerate the rollout of our current brands both to distributors and direct to consumers,” said Splash CEO Robert Nistico. “While continuing to build partnerships with the largest beverage distributors in the U.S. and internationally, Splash is pursuing a vertically integrated business strategy through Qplash to incubate and launch new brands as well as test marketing them, which can build momentum for future acquisitions. Creating retail demand online, we can then migrate a growing portfolio of brands from ecommerce to traditional retail outlets in line with our multichannel strategy.”
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About Splash Beverage Group Inc.
Splash Beverage Group specializes in manufacturing, distribution, sales and marketing of various beverages across multiple channels. SBEV operates in both the non-alcoholic and alcoholic beverage segments, which the company believes leverages efficiencies and dilutes risk. SBEV believes its business model is unique as it only develops/accelerates brands it perceives to have highly visible preexisting brand awareness or pure category innovation. For more information about the company, visit www.SplashBeverageGroup.com.
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