Plus Products (CSE: PLUS) (OTCQX: PLPRF), a leading cannabis branded products company based in California, this morning announced the start of a national marketing campaign featuring the company’s new 100% hemp CBD product. Recently launched in partnership with leading direct-to-consumer sleep company Casper, the new product line will receive additional help from John Legend who will advocate for CBD on behalf of PLUS. PLUS has also partnered with BTTR, an award-winning Los Angeles advertising agency, to design the campaign. Among other highlights, the campaign will include PLUS’s first commercial, which will be featured in digital direct to consumer advertisements; new PLUS hemp CBD products, which consumers can buy and have shipped to them in 43 states through PlusProducts.com; and a buy three for the price of two promotion during the month of October using the promo code ‘PLPRF’. “Marketing is about telling a story to consumers, which is why we are so thrilled by the team we have assembled to help us do just that. Jill Greenberg has brought our products to life by capturing real people and identifiable moments with her photography and BTTR has put those images to work with a beautifully designed campaign,” Plus Products co-founder and CEO Jake Heimark stated in the news release.
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About PLUS
PLUS Products is a California hemp and cannabis food company focused on using nature to bring balance to consumers’ lives. PLUS’s mission is to make cannabis safe and approachable – that begins with high-quality products that deliver consistent consumer experiences. PLUS is headquartered in San Mateo, CA with 80 employees. For more information, visit the company’s website at www.PlusProducts.com.
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