Organigram Holdings (TSX.V: OGI) (NASDAQ: OGI), the parent company of Organigram Inc, a leading licensed producer of cannabis, this morning announced a collaboration with Lift & Co. Corp. (TSXV: LIFT) (OTCQB: LFCOF) to support the launch of Lift & Co.’s CannSell retail training program. As Canada’s first branded cannabis educational program, CannSell’s retail certification program encourages the responsible sale of cannabis and is offered in seven provinces and one territory. The rollout of the Organigram-branded module began in June. Among other highlights, the module will provide digital training on the company’s innovative three-tiered growing methodology to budtenders across Canada. “Education and public safety are top priorities for Organigram. We’re pleased to partner with Lift & Co. on this module, which will ensure that thousands of front-line retail staff receive up-to-date and essential information about safe consumption, high-quality cannabis products and important regulations,” Organigram CEO Greg Engel stated in the news release. “It’s no secret that producers face challenges reaching consumers in this highly-regulated environment; connecting with and educating retail staff provides a unique opportunity to bring our brand messages to life right in the places consumers are making purchase decisions.”
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About Organigram Holdings Inc.
Organigram Holdings Inc. is a TSX Venture Exchange and NASDAQ Global Select listed company whose wholly owned subsidiary, Organigram Inc., is a licensed producer of cannabis and cannabis-derived products in Canada. Organigram is focused on producing the highest-quality, indoor-grown cannabis for patients and adult recreational consumers in Canada, as well as developing international business partnerships to extend the company’s global footprint. Organigram has also developed a portfolio of legal adult use recreational cannabis brands including The Edison Cannabis Company, Ankr Organics, Trailer Park Buds and Trailblazer. Organigram’s primary facility is located in Moncton, New Brunswick and the company is regulated by the Cannabis Act and the Cannabis Regulations (Canada). For more information, visit the company’s website at www.Organigram.ca.
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