Nightfood Holdings (OTCQB: NGTF), the innovative company solving America’s $50 billion nighttime snacking problem, today announced that another major supermarket chain has agreed to carry Nightfood ice cream in all of its more than 250 locations. Per the update, Nightfood will not announce the name of its new retail partner until its award-winning ice cream is available in stores, with product expected to hit shelves in early September. “As we’ve mentioned in the past, most major chains have an annual timeline that has them reviewing new brands in the fall, and on shelf in the spring,” Nightfood CEO Sean Folkson said in the news release. “There are a few chains that review in the late winter and spring, and we’ve now landed two of those key targets in Lowe’s Foods and this new chain.”
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About Nightfood Holdings
Nightfood Holdings Inc. owns Nightfood Inc. and MJ Munchies Inc. On February 8, 2019, it was announced that Nightfood ice cream won the ‘2019 Product of the Year’ award in the ice cream category in a Kantar survey of over 40,000 consumers. With the overwhelming majority of at-home ice cream consumption occurring in the hours before bed, Nightfood’s sleep-friendly nighttime ice cream, formulated by sleep and nutrition experts, delivers benefits found in no other product on the market. Market research giant Mintel recently released a report identifying nighttime specific food and beverages as one of their most “compelling and category changing” trends for the coming years. Nightfood ice cream is rolling out nationally and has recently announced distribution in the popular Meijer supermarket chain throughout the Midwest, with concentration in the metropolitan areas of Chicago, Detroit, Indianapolis, Columbus, and Milwaukee, as well as Lowes Foods, with 78 stores in the Carolinas and Virginia. MJ Munchies Inc. was formed in 2018 as a new, wholly owned subsidiary of Nightfood Holdings Inc. to capitalize on legally compliant opportunities in the CBD and marijuana edibles and related spaces. The company intends to market some of these new products under the brand name “Half-Baked”, for which they’ve successfully secured trademark rights. For more information, visit the company’s website at www.Nightfood.com.
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