Shares of NightFood Holdings (OTCQB: NGTF) climbed 38% after the company named Common Thread Collective (CTC) as its online commerce partner. CTC specializes in the active lifestyle consumer goods space and helps its clients establish influencer and ambassador relationships, drive e-commerce sales and build a digital community around the brand. “Their leadership team is made up of guys that have played sports at the highest levels, so you know they’re competitors. But they also have a track record of taking consumer goods companies from very early stages to tens of millions in online revenue. We’re confident they can do the same with NightFood,” NightFood CEO Sean Folkson stated in the news release.
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About NightFood
NightFood (OTCQB: NGTF), “The Nighttime Snack Company”, is a snack food company dedicated to providing consumers delicious, better-for-you choices for evening snacking. NightFood is the first company to create products to address the unique nutritional needs consumers have at night. 44% of snack consumption occurs at night, representing a consumer spend of over $1B weekly on nighttime snacks. NightFood creates, manufactures, and distributes products to help consumers satisfy nighttime cravings in a better, healthier, more sleep friendly way. For more information, visit www.nightfood.com.
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