iClick Interactive Asia Group (NASDAQ: ICLK), an independent online marketing and enterprise data solutions provider in China, today reported the successful results from its partnership with KANS, an innovative Chinese cosmetic and beauty brand under Shanghai Chicmax Cosmetics Co., Ltd. (“Chicmax Group”). KANS saw a surge in its online consumer retention rate to 86% and purchase rate to 42.7% within the one-month period that it utilized iClick’s Enterprise Solutions. “Helping prestigious brands like KANS that operate in highly competitive industries achieve remarkable breakthroughs and business expansion is core to iClick’s mission,” iClick CEO and Co-Founder Jian “T.J.” Tang stated in the news release. “We are proud to have helped KANS further expand its online marketing capabilities. With such a strong demonstration of the power of iClick’s solutions, I believe we are well positioned to replicate the success to more companies in China’s booming cosmetics industry. Brands increasingly recognize the value iClick can provide in maximizing customer lifetime value, and we will remain focused on providing even more powerful solutions as we further develop our Integrated Enterprise and Marketing Cloud Platform.”
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About iClick Interactive Asia Group Limited
iClick Interactive Asia Group is an independent online marketing and enterprise data solutions provider that connects worldwide marketers with audiences in China. Built on cutting-edge technologies, iClick’s proprietary platform possesses omni-channel marketing capabilities and fulfils various marketing objectives in a data-driven and automated manner, helping both international and domestic marketers reach their target audiences in China. Headquartered in Hong Kong, iClick was established in 2009 and is currently operating in ten locations worldwide, including Asia and Europe. For more information about the company, please visit ir.i-Click.com.
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