iClick Interactive Asia Group (NASDAQ: ICLK) recently presented a keynote speech on data-driven marketing in China at the Product Marketing Alliance’s Product Marketing Festival in APAC. Held from July 29 to July 30, 2020, the event is the world’s first and only online festival dedicated to product marketing in the Asia Pacific region. “While there is tremendous potential in the Chinese digital advertising market for international brands to build market share, long-term success requires a customized strategy specifically adapted to China’s complex market and cultural landscape,” Frankie Ho, president of International Business at iClick, stated in the news release. “iClick is focused on helping brands gain a better and deeper understanding of China’s market and creating the best marketing strategies backed by real-time data and advanced algorithms.”
To view the full press release, visit http://nnw.fm/7NTnP
About iClick Interactive Asia Group Limited
iClick Interactive Asia Group is an independent online marketing and enterprise data solutions provider that connects worldwide marketers with audiences in China. Built on cutting-edge technologies, iClick’s proprietary platform possesses omni-channel marketing capabilities and fulfils various marketing objectives in a data-driven and automated manner, helping both international and domestic marketers reach their target audiences in China. Headquartered in Hong Kong, iClick was established in 2009 and is currently operating in ten locations worldwide, including Asia and Europe.
For more information, please visit ir.i-Click.com.
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