Grey Cloak Tech’s (GRCK) Takeover of ShareRails Integrates Brick-and-Mortar and E-Commerce Omni-Channel Shopping
Grey Cloak Tech’s (OTC: GRCK) takeover of ShareRails and its cloud-based software could play a major role in the attempts by major retailers seeking to integrate their costly physical stores with e-commerce in order to successfully compete. Well-known chains are betting that their brick-and-mortar appeal can help them survive in the omni-channel shopping world. J.C. Penney is one example. After years of hemorrhaging losses — $513 million in fiscal 2015 alone — it posted a small but symbolic $1 million profit in 2016. Key to its survival strategy is attracting the online shopper to its physical stores. ShareRails’ proprietary software…







