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TuesdayNov 22, 2016 3:52 pm

Agora Holdings, Inc. (AGHI) Contributes to Organizational Bottom Lines with FRAME

The bottom line is the net earnings of an organization, which most companies try and improve by growing revenue and increasing efficiency. There are many ways of doing this, and social media has become an ever increasing factor that companies are continuously learning about and expanding on. Most companies today have some form of social media strategy that helps them connect and engage successfully with their target markets. Most social media strategies include identifying business goals, setting marketing objectives, identifying target markets, doing research into the competition, choosing which platforms are best suited, creating a content strategy, establishing a budget…

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ThursdayNov 17, 2016 2:13 pm

Nektar Therapeutics (NKTR) is “One to Watch”

Nektar Therapeutics (NASDAQ: NKTR), a biopharmaceutical company in the business of developing new medicines for people living with life changing conditions, now helps more than nine million patients worldwide. Nektar also offers a proprietary pipeline made up of drug candidates for oncology, pain, anti-infectives, and immunology. The company has 12 approved products, including Movantik, Adynovate, and Onzeald. Movantik, which is used for the treatment of opioid induced constipation, was approved for sale in both the U.S. and Europe in 2014, allowing Nektar to see a significant increase in sales and royalty payments. Adynovate, used in the treatment of hemophilia A…

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TuesdayNov 15, 2016 9:27 am

Net Element, Inc. (NETE) – Understanding the Importance of Business Intelligence

According to a report published by Econsultancy (http://nnw.fm/vWK3Z), “The vast majority (84%) of marketers agree that their understanding of the customer is increasing over time, and 64% say that they are using data-driven customer insights to adapt their marketing strategies and influence business decisions.” As a result, companies around the world are now adopting more in-depth business intelligence techniques. There has been a steady rise in the importance of data analytics to organizations of all kinds. According to Forbes (http://nnw.fm/pYpQ7), the U.S. Bureau of Labor Statistics report showed that the job market for data analyst disciplines is increasing by approximately…

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FridayNov 11, 2016 12:58 pm

Achaogen, Inc. (AKAO) Attacks Super Bugs: Plazomicin Phase III Trials Are Underway

The era of the super bug is upon us, and Achaogen, Inc. (NASDAQ: AKAO) has joined the fray against them. For close to one hundred years, antibiotics have lowered the prevalence and severity of infectious diseases. Increasingly, though, it is becoming apparent that the bacterial world is fighting back. Infections of the urinary tract (UTI) and others such as acne, bronchitis and streptococcal pharyngitis (strep throat) are becoming more resistant to the antibiotics that are most commonly prescribed to treat them. And this threat is compounded by the rise of the super bug, strains of bacteria that have already evolved…

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MondayOct 31, 2016 12:43 pm

Moxian, Inc. (MOXC) Giving Businesses a Stronger Mobile Presence with Consumers

With mobile devices continuing to grow in popularity, companies need to adapt their websites and strategies to reach this mobile audience. As a result, organizations are having to build a stronger mobile presence and associated marketing strategy to effectively capture consumer attention. According to the Huffington Post article ‘5 Key Elements for an Effective B2C Mobile Marketing Strategy’ (http://nnw.fm/NT7ru), the elements that businesses need to consider in order to ensure they are reaching the right audience at the right time with the right content include: social media marketing, tailoring content for mobile use, using mobile-friendly emails, using hyper-targeted ads, and…

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WednesdayOct 26, 2016 2:47 pm

Moxian, Inc. (MOXC) and Its Magnetic Marketing Mix

Moxian, Inc. (OTCQB: MOXC) is using its new media marketing solution to make a strong play in the Asian marketing industry. Headquartered in Shenzhen, China, the company offers some of the biggest interactive marketing products of the mobile internet era for social and business communities. It provides merchants with tangible opportunities to strengthen their outreach to consumers, and it delivers win-win solutions that allow companies to use big data to gain considerable insight into their operations, as well as their competitors’. With its online-to-offline integrated approach, Moxian infuses major mojo into a company’s marketing plan. When Moxian Chairman and CEO…

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TuesdayOct 18, 2016 12:29 pm

OurPet’s Company (OPCO) CFO Scott Mendes Presenting at the MicroCap Conference

Earlier today, OurPet’s Company (OTCQX: OPCO) announced that Scott Mendes, the company’s chief financial officer, will be presenting alongside executives from 60 other companies at this year’s MicroCap Conference, which is set to take place October 24-25 at the Hotel Monaco in Philadelphia. Mendes is scheduled to make his presentation on October 25 at 5:00 p.m. Planned topics of discussion include OurPet’s Company’s innovative, trend-setting pet products and accessories, including the cutting-edge OurPets® Intelligent Pet Care™ (http://nnw.fm/X9nzT) product line, which leverages Bluetooth and Wi-Fi technologies to foster a stronger connection between pets and their owners. For more information on the…

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WednesdayOct 12, 2016 10:18 am

Moxian, Inc. (MOXC) Enables Merchants to Expand Reach via Targeted Advertising Campaigns

Traditional marketing campaigns are often a shot in the dark, with merchants sending out a particular message to as many people as possible, hoping it will stick. Even with more refined tactics that allow marketers to target a particular customer group based on age or education or income level, it is nearly impossible to reach out to customers individually. But with the advent of social media, businesses have found it is easier than ever to stay connected with their target audiences and to reach those audiences with personalized messages specifically developed for each and every segment of their client base.…

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ThursdayOct 06, 2016 10:55 am

Agora Holdings, Inc. (AGHI) Understanding the Importance of Social Media Management with FRAME

Keeping up with the ever-changing world of marketing technology is not easy, but it’s necessary for businesses to continue to grow. One aspect of marketing that continues to evolve is social media, and social media managers must continuously adapt. Mobile social media, visual social media, and social media strategies are just some of the things that professionals need to track and integrate with their own marketing requirements. This has become the year of social media management, and every social media channel needs to be managed with a specific strategy in mind. Fortunately, there are now software and applications that can…

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WednesdaySep 28, 2016 10:01 am

Laguna Blends, Inc. (CSE: LAG) (OTC: LAGBF) (LB6A.F) Teams with Leading Marketing Firms to Build Brand Awareness

Before the opening bell, Laguna Blends, Inc. (CSE: LAG) (OTC: LAGBF) (Frankfurt: LB6A.F) took a significant step toward expanding market awareness of its hemp-based functional beverage products when it announced a new partnership with digital marketing experts ArDoMi Media Group and C&I Studios. The two firms are expected to collaborate on the creation of a marketing campaign highlighting both Caffe, Laguna’s instant hot coffee beverage, and Pro369, the company’s water soluble hemp protein product. Through this campaign, Laguna Blends will look to amplify its brand visibility in target areas while simultaneously expanding the reach of its affiliate network into unexplored…

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