Cannabis Companies Prepare their Brands for Canadian Legalization
NetworkNewsWire Editorial Coverage: With legal recreational cannabis coming to Canada later this year, companies are making the most of the last few months to prepare for the challenge of a new and largely brand-free market. Choom Holdings, Inc. (CSE: CHOO) (OTCQB: CHOOF) (CHOOF Profile) is building a brand upon retail outlets and a slice of cannabis history, hoping to get the attention of existing and new curious consumers. Medical cannabis company OrganiGram Holdings, Inc. (TSX-V: OGI) (OTCQB: OGRMF) is expanding its operations, using larger growing rooms and more staff to ensure supplies when the law changes. Aphria, Inc. (TSX: APH)…