Mobius Interactive, an online gaming operator featuring unique offerings for diverse demographic groups, was feature in a recent article by G&M News. The piece discusses the company’s three opening brands and innovative strategy to take advantage of exploding growth of online gaming and esports industries. “The future bodes very well for Mobius Interactive Ltd. and is one of the main reasons we decided to launch during lockdown. We were the initial proponents of esports over the past few years, but with limited success until now, due to the sports betting players not being too keen to interact with esports, mainly due to the length of times these esports tournaments run, as opposed to general sports, which games have much shorter duration,” Mobius Interactive’s vice president and COO Robin Lawson stated in the article. “Obviously, in lockdown, and without the usual sporting activities, all of this changed. We could see the rise in esports viewership and went full out to launch our three diverse brands, which we did with a small team within three months, a record time in the gaming industry. With regards to the range of products, we have sports betting, esports, casino and live casino. This is great for cross-selling to various audiences and is perfectly matched to our target markets, so we look forward to 2021 with great enthusiasm. We are confident we will have huge success, because of our combined strengths in having worked with these products over many years in the online gaming industry. In fact, we have been approached –even before we launched– by esports tournament companies wanting us to showcase their tournaments on our websites. They have contacted us to close several deals, which we will be activating throughout 2021 and onwards.”
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About Mobius Interactive Ltd.
Mobius Interactive is an online gaming operator with a variety of unique offerings catering to diverse demographic groups. Mobius Interactive’s team has extensive senior-management experience across business-to-consumer (“B2C”) and business-to-business (“B2B”) marketing in the iGaming industry, specializing in eSports, sports betting, casino and live casino. In partnership with leading eSports and iGaming platform Ultra Play, Mobius Interactive seeks to attract a network of high-net-worth gamers from around the world. Mobius does this through the use of loyalty and gamification programs designed to enhance engagement by leveraging state-of-the-art customer-relationship management systems and joint ventures with more than 600 VIP and master gaming affiliates. For more information, visit the company’s website at www.MobiusInteractive.Ltd.
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